"The first one they sent should never have left the shop, in my opinion. I'm attaching a photo comparing the two. The second try was pretty cool. I know the woodgrain is what makes every one unique and that's part of the beauty, but if I can't read the personalization, then the product has no real value as the gift that I purchased. As always, customer service was EXCELLENT at getting this fixed pretty quickly. The wood is about the weight/quality I would expect for the price. I don't think it will be extremely functional, but it's a cool item for my husband who loves beer."
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http://redenvelope.ugc.bazaarvoice.com/6303/1021602/photo.jpg